The app is the latest product of the partnership between JustPark and BMW iVentures, the venture capital arm of BMW that invests in startups working to improve mobility in urban areas and took a strategic stake in JustPark –formerly known as ParkatmyHouse – in 2011.
JustPark founder, Anthony Eskinazi, said: “In 2014, no driver should have to experience the stress and uncertainty of circling the streets for that elusive parking space. JustPark gives drivers the convenience of finding and reserving an affordable parking space in moments. Just as we use apps to order taxis and takeaways, parking is finally being brought out of the dark ages.”
Chris Brownridge, Director for MINI UK, added: “MINI Connected is all about helping owners to interact with the outside world whilst on the move. Not only does our in-car system allow people to talk, listen and engage in a convenient way, but now it also helps them to find a place to park.”
He continued: “The JustPark functionality – which is a world-first for MINI – will make securing a convenient parking place in our busy towns and cities a breeze.”JustPark has also today announced that it has secured an investment from Index Ventures, the investor who has backed many of today’s leading online brands including BlaBlaCar, Just-Eat and King.